Hope Equity has been selected as an official Adobe Site of the Day for Monday, October 13. Adobe products are the industry standard for publishing and Web design software, so this recognition carries weight in wide array of professional fields. Hope Equity will be featured on the Showcase section of the Adobe Web site (http://www.adobe.com/showcase/).

This is a credit to the hard work of our designers and the creative team behind the Hope Equity. Yet it is an even better opportunity to be exposed to a diverse, educated group of people who are unaware of Hope Equity and our mission of ending hunger and poverty. Designers, publishers and industry insiders are just some of the users that frequent the Adobe site. The Adobe Site of the Day winner badge will now be featured prominently the Hope Equity site as well.

Adobe recognizes Web sites based on its use of “strong visual designs, superior functionalities, and innovative uses of Adobe products. We want to give credit to the creative and engineering talent behind the scenes.”

And, most importantly, let us know what you think! We strive to provide donors with a unique, sustainable way of giving back. Think of Hope Equity as your tool. We can only make it better with your input.

Check out the recently published article, “Hope Equity: An Idea Whose Time Has Come” on the Philantopic Web site. Philantopic is a Web site who is the “opinion and commentary on changing the world of philanthropy”.

To view the article, click here.

Hope Equity® revolutionizes philanthropy with one-stop shopping for charity

LITTLE ROCK, Ark. (April 28, 2008) – Facebook. MySpace. LinkedIn. According to a new report released by Forrester research, not only will the trend of social networking continue to grow by an estimated 43 percent annually over the next five years, but globally, businesses will spend almost $4.6 billion on social networking technology. Now a new website is leveraging this social networking phenomenon to build online communities dedicated to helping the world around them. Hope Equity® enables individuals, groups or organizations to invest in long-term sustainable giving to causes or charities they support across the globe.

HIV/AIDS, Environmental Issues, Hunger in Africa and funds for impoverished countries such as Kenya, Mozambique, Cambodia and Afghanistan are only a few of the endowments currently established on the Hope Equity® website. Additionally, the site is currently undergoing an upgrade slated to launch June 1, 2008. The site redesign will enable this philanthropic community to blog, receive RSS feeds, join other groups, contribute to other individuals’ endowments, conduct research on various charities and causes and find fundraising tools to strengthen their economic portfolios.

“The next generation of charitable donors is socially and globally aware as never before,” said Greg Spradlin, Vice President for Hope Equity®. “A brainchild of the Heifer Foundation, the Hope Equity® website has grown to invest over $5 million dollars since its original launch in 2007, helping over 130 causes worldwide. Launching the newly upgraded Hope Equity® website will enable these entrepreneurial individuals to connect with the non-profits and causes they are interested in supporting; thus providing a tangible, sustainable method of helping and interacting with the world around them.

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LITTLE ROCK, Ark. (May 14, 2008) – 15,000 deaths and over $20 billion in damages are the costs of the devastation left in the wake of the 7.9 magnitude earthquake disaster in China. While many global citizens may feel helpless as they watch the news and view the devastation, a new philanthropic vehicle is revving up and enabling anyone the opportunity to bring aid to those suffering in China.

A brainchild of the Heifer Foundation, Hope Equity® enables individuals, groups or organizations to invest in the long-term sustainable giving to those suffering from the natural disaster in China or to countless other causes they support across the globe. Dubbed the “Facebook of Charity”, this new website utilizes social networking software to allow people to come together, share their stories, and help causes relating to hunger, poverty, and environmental conservation.

“The 7.9 earthquake in China has caused poverty and devastation on an epic scale that will take the Chinese people years to fully recover,” said Greg Spradlin, Vice President of Hope Equity®. “Hope Equity® is rallying support for this and other causes around the world by pooling funds and resources to not only provide immediate relief, but to establish a vehicle for long-tern sustainable gifts that continue provide aid even after the rubble has been cleared away.”

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